Procurement blind spots
Creative spend sits outside the systems Finance already trusts — spreadsheets, email chains, and one-off transfers.
Solution
One operating layer for brand × creator economics.
KLAAP replaces fragmented DMs, informal agreements, and ad-hoc payouts with precision vetting, structured campaigns, Mux-backed delivery, and multi-currency escrow with global-to-local bank settlement.
What breaks today
Reputation and brand-safety risk
Without consistent vetting, every new creator is a manual judgment call under time pressure.
Settlement friction
Global sponsors and African creators rarely share the same bank rails — delays and ambiguity erode trust on both sides.
How KLAAP closes the loop
- 01
Performance scoring & precision vetting
Surface creators who match niche, engagement quality, and brand-safety thresholds before a campaign goes live.
- 02
Smart Campaigns → spec clarity
Standardized storyboarding so Legal, Brand, and creators align on deliverables, usage, and milestones up front.
- 03
Mux delivery & approval chain
Watermarked previews, versioned review, and a clear path from approval to rights transfer.
- 04
Multi-currency escrow & local payout
Funds move through controlled escrow; verified bank-to-bank settlement in local African currencies when milestones clear.
See the handshake end-to-end
Walk the product flow with your treasury and legal stakeholders.