Klaap
For creators · KLAAP

Create for top brands. Get paid on clear milestones.

Join vetted campaigns from global and regional brands, deliver with clear expectations, and get paid through escrow-backed local bank transfers.

  • KLAAP

    Campaigns that find you

    Performance scoring and precision vetting surface your profile to brands that fit your niche — less pitching, more producing.

  • Global brands, local bank rails

    Global-to-local settlements: when a brand releases, you receive cleared funds via verified bank transfer in NGN, GHS, KES, and other African markets we support.

Join as a creator

Campaign matched · Smart Campaign

Fintech UGC · 30s vertical

Milestone 1 · ₦ 180,000.00 · In escrow

Payout cleared

Bank transfer · Local rail

+₦ 180,000.00

Tax-ready reference · Logged in app

Creator delivery · watermarked preview
Vetted creators with performance signalsStructured briefs, review, and approvalsEscrow-backed payouts and local settlementBuilt for brand, legal, and finance teamsVetted creators with performance signalsStructured briefs, review, and approvalsEscrow-backed payouts and local settlementBuilt for brand, legal, and finance teams

Why brand teams choose KLAAP

The operating layer for creator campaigns from brief to payout.

KLAAPR&D

Vetting before spend

Review audience quality, relevance, and brand-safety signals before launching so you can reduce avoidable rework.

Build

Structured campaign workflow

Use one shared brief and review flow so brand, creator, and legal teams stay aligned from kickoff to approval.

Scale

Escrow and local payouts

Fund in major currencies and settle to verified local bank rails, with an auditable record your finance team can reconcile.

Global-to-local settlements

Escrow-backed payouts with clear references your finance team can reconcile like any vendor payment.

Multi-currency escrow · settlement adviceSETTLED
Instructed (sponsor)USD 48,500.00
Beneficiary creditNGN 72,400,000.00 · Bank-to-bank (local)
Fees & FXPer policy · itemized in general ledger
Settlement reference
KL-SET-2026-884221-LAG
Released to verified beneficiary account · Approval chain logged · Rights assignment cleared

How KLAAP works

From campaign brief to payout and rights in four steps.

  1. 01

    Campaign

    Brand team creates campaign brief, deliverables, and timeline.

  2. 02

    Match

    KLAAP recommends vetted creators that fit the campaign.

  3. 03

    Create

    Creators submit watermarked cuts for review and revision.

  4. 04

    Release

    After approval, escrow releases payout and campaign rights are logged.

ROI calculator

Estimate creator output vs paid media cost

Use your campaign inputs to compare estimated creator spend against paid-media CPM benchmarks. This is directional planning, not a formal quote.

Your campaign

KLAAP plan

15% off platform fee (illustrative)

Expected monthly reach

50K

From 10 videos across 2 creators

Estimated monthly spend

Paid media benchmark

$750

at $15.00 CPM

KLAAP estimate

$220

Creator payouts + platform fee: $200 + $19.99

Estimated monthly difference

+$530

Estimated ROI vs paid media

+241%

CPM benchmark map

  • $0.14 ExceptionalBest-case UGC (rare)
  • $1 StrongTypical creator efficiency
  • $5 SolidHealthy blended UGC
  • $15+ Paid adsTypical advertising

Your estimated CPM on KLAAP: $4.40

Start as a brand team

Plans from $6.99/mo · Cancel anytime · View pricing

Illustrative math only. Excludes deposit fees, FX, taxes, and negotiated creator rates. Paid-media CPM is your input, not KLAAP's.